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Free Press Releases - Is global publicity on zero budget possible? Here is the answer…

Wednesday May 13, 2009

Can Free Press Releases work?

Chances are you’ve found this blog because like me you have limited experience of the press and want to know what is achievable if you can’t afford a PR agency or you’re sceptical about using an online press release distribution channel.

Here is my real time account of what I tried and what I did to get two “stories” to the world and make people aware of our business without spending any money

My press releases are already written and ready to go. The target audience is small business owners and employees who either sense or know they need a “system” or small business management software to to run their business. This audience is very diverse, notoriously difficult to reach and has a very short attention span.

Day 1 - where to start?

16:45 - How to write a press release?

If you want to know how to write a press release then I will be covering this later as I think I know at the moment but no doubt a long the way my views will change depending upon the outcome. Here are the top places on the net that tell you how to write a press release . I cannot speak for the quality but of course I will be referring to these if the going gets tough.

17:02 - Obvious place to start type “Free press release” to Google .com.

17:26 - Found someone elses list of 23 allegedly Free PR sites and established that there are on average 398 searches on the term “free press release” every month.

Here they are I will be reviewing each of them in order here. If there is a link on the word review I have been and reviewed it in detail.

24-7PressRelease.com Review

1888PressRelease.com

ClickPress.com

EcommWire.com

Express-Press-Release.com

Free-Press-Release.com

Free-Press-Release-Center.info

I-Newswire.com

NewswireToday.com

PR.com

PR9.net

PR-Inside.com

PRBuzz.com

PRCompass.com

PRUrgent.com

Press-Base.com

PressAbout.com

PressMethod.com

PRLeap.com

PRLog.org

TheOpenPress.com

 

If you have any experiences or advice you can offer then please leave me a comment

Cheers

NIck

 

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Day 2 - Free Press Releases - Single or multiple distribution services?

Thursday May 14, 2009

09:34 Given there twenty or more free press release distribution services, is it a case of choosing just one or trying them all with the same release? Do they all reach same people, do some reach more than others? Which ones do the types of journalists I want to reach use? If there are so many services then do journalists only focus on one or two, if so which ones? If they are free then they are bound to be abused and is it therefore the case that journalists dont follow these?   

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